Our Vision

Our vision, Sharing, Delivering, Celebrating, Dreaming, TOGETHER, is a clear reflection of who we are, what we do, how we do it, and what we enable. 

Excellence through Innovation

Our mission is to provide our Customers with a competitive advantage in the beverage supply chain through innovation and operational excellence.


At BevChain we are committed to open, honest and productive relationships with our team members and customers, based on our core values of Integrity, Courage, Passion, Achieving Together and Maintaining Uncompromising Standards.

Our values are fundamental in everything we do. Ensuring that every action is consistent with our core behaviours is how we will achieve our vision.


Who We Are

BevChain provides national tailored supply chain solutions for the Beverage Industry across Australia with best-in-class warehouse and distribution services.

Handling in excess of 2.5 billion serving units annually and calling on 25,000 delivery points, BevChain are the leaders in beverage supply chain solutions.

As a specialist in the warehousing & distribution of alcoholic beverages, BevChain understands the demands placed on the liquor industry & its customers. Since BevChain’s inception, suppliers of beer, wine and spirits have all taken advantage of BevChain’s specialised services and our ability to tailor solutions to meet their needs. 

The satisfaction of our customers has created major growth for BevChain, enabling the formation of a national delivery network that has led to BevChain become an instrumental leader in the alcoholic beverage 3PL industry through our “one stop shop” concept.

BevChain operates from 25 distribution centres in 6 states, with a fleet of over 275 vehicles plus sub-contractors. We employ over 800 people in a variety of roles – all passionate providing fast, effective and reliable supply chain services to our customers.


Leadership Team - A wealth of Experience

BevChain’s Leadership Team provides essential support to the business based on their extensive industry knowledge. In line with the strategy of the business, application towards developing innovative and customer-centric solutions to enhance service efficiencies and customer satisfaction will ensure we drive value in our business. The team are active in their promotion of the BevChain values – Integrity, Courage, Passion, Achieving Together throughout the business.

Bevchain, Bob Kennedy

Bob Kennedy

General Manager

Bob has been in the drinks industry for over 23 years. His expertise and industry knowledge will ensure BevChain remains the go-to logistics partner and supply chain solution for the Australian beverage industry.

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Tim Fraser

Group Manager - Customer

Tim heads up Business Development for BevChain, seeking out opportunities to create value for customers by leveraging synergies and optimising supply chain networks within our market.

Bevchain, Michael Assaf

Michael Assaf

Group Manager - Operations

Michael heads up our national operations team, in addition to his responsibilities for our Linehaul operation.He is charged with responsibility for the best-in-class beverage supply chain solution across the country. 

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Lena Seal

Group Manager - IT

Lena is responsible for BevChain's Information Technology systems and infrastructure, driving best practice in our IT capability.

Bevchain, Josh Morris

Josh Morris

Group Manager - Strategy & Transformation & PMO

Josh is responsible for BevChain's customer engagement, as well as the development and execution of BevChain's corporate strategy.

BevChain history

From a strategic discussion a partnership was formed and as a result, BevChain was created. Today, BevChain successfully consolidates products from over 25 different customers, including some of Australia’s favourite beer brands for distribution across Australia and BevChain is continuing to grow. The time line below calls out the highlights of our journey so far; from incorporation, to the introduction of a host of new customers, to expansion of our capacity and growth in our service offering.

In September 2017 we marked the a hugely significant milestone for our business as Linfox took full ownership of BevChain, buying Lion's 50% share of the Joint Venture. As a wholly owned subsidiary of Linfox, we're excited about what this change means for us and our customers, as we begin to more deeply leverage the capability and scale that Linfox, Asia Pacific's largest privately owned logistics business, has to offer. Linfox has been providing logistics solutions to the beverage industry for more than 60 years, when a 16-year-old Lindsay Fox began delivering soft drinks in Melbourne during summer. For more information on Linfox, please see www.linfox.com.

BevChain will continue to operate as a separate entity to enable its focus on the specialised beverage market while benefitting from Linfox’s scale, expertise and extensive logistics network.

Linfox, Bevchain
Bevchain history timeline